Fred Meyer Organizational Structure Essay - 1235 Words

The Process of Fred Meyer’s Organizational Structure Selection MGT230 January 29, 2013 The Process of Fred Meyer’s Organizational Structure Selection Introduction According to Bateman and Snell, â€Å"Two fundamental concepts around which organizations are structured are differentiation and integration† (2011, pg. 227). Differentiation refers to the different units that work on different kinds of tasks with the use of different skills and work methods in an organization. These differentiated units are combinedand coordinated into an overallproduct for the purpose of achieving the organization’s mission as the result of integration. The two fundamental concepts indicate how the organization†¦show more content†¦Through the dozens of merchandise sections within these departments, the company is able to offer customers one-stop shopping convenience in addition to the company operating a dairy, bakery, kitchen, and photo plan. These functional approaches incorporate the fundamental concept of integration with combining and coordi nating products and services to offer the consumers one-stop shopping (Smith amp;Albaum, 2005). This type of marketing and operational strategiesprovides the company an advantage in multiple areas of business while contributing to the organization’s direction and mission. Fred Meyer’s organizational structures are effective in the company’s strategy of seeking competitiveness by enabling each department and each product division in response to the local competition with marketing and operational strategies. The position of the company is measuredby concepts of awareness, use, share, and competitive evaluation in determining the appropriate organizational structure to achieve the goals of the organization. This position of the company impacts the organizational functions in accordance to the organizational design and organizational structure. The operational and marketing functions performed by Fred Meyer reflect qualities of the organization geared toward the ap propriate organizational design to achieve the direction of the company. Organizational DesignShow MoreRelatedEssay about The Kroger Company: An Organizational Behavior Study2236 Words   |  9 PagesSubsequently, in 1999 Kroger merged with Fred Meyer in a 13 billion dollar buyout. Fred Meyer itself was currently operating under many banners: Ralphs, Frys, Kings, QFC, and Smiths. Fred Meyer came with warehouses, its own food processing plants, dairy, bakery and ice creams pants and the largest trucking fleet, second largest jewelry store in the nation not to mention its absolute domination in the Northwest, with its 165,000 square feet store format. Fred Meyer shared the Kroger philosophy with oneRead MoreThe Importance Of A Good Mission Statement1249 Words   |  5 Pagesstatement defines every facet of the organization and why they exist (Forest, Fred Meredith, 2014). 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